Download "The Case for Advertising in Interactive Digital Magazines"
"The Case for Advertising in Interactive Digital Magazines" is the first study exclusively conducted on readers of interactive digital magazine readers, as opposed to the majority of digital magazines which are replicas of print magazines. Interactive digital magazines are different becuase they are designed to compete for online readers and are ideal for use on iPad and e-reader devices.
You can download a copy of the survey from one of the two survey sponsors by clicking on their logo:
"Can Digital Magazines become a Widely Accepted Advertising Platform?" A 26 minute video of Josh Gordon's address at the DPAC4 conference Josh is introduced by publishing legend Bob Sachs, Josh starts at about minute 4. Click HERE
Presentation at the Folio Virtual Event Click HERE
Digital Magazines: Strategies for Today & Tomorrow Webinar with B to B magazine HERE
Josh Gordon 's recent blog posts on digital magazines and the mission of this project:
Project links: Link to a list of ad supported digital magazines constantly updated for the project: HERE. Link to an pre-release article that mentioned the study at eMedia Vitals: HERE Link to a list of other research studies by Josh Gordon: HERE.